IT’S OUR FIRST BIRTHDAY!
It's our first birthday in August, so we're declaring August a festival of SISU Racing and will be celebrating all that unites us. Celebrations that are headlined by our ‘Birthday Kit Ride’ on 27 Aug - 29 Aug - it’s party time!
Every journey has a beginning; for SISU Racing, it was when Matt, Martin, Miguel (at 2 am), and JB united to race WTRL's Team Time Trial #123. The course was Road to Ruins in Watopia - we didn't know what we were doing, how it worked or what we would go on to create, but off we rode!
In our first 12 months, we've grown and welcomed members from 50+ countries who are united by a racing spirit and the Finnish spirit of SISU. A spirit that empowers individuals to trust in their abilities and take steps forward even when instinct and avoidance of pain tell them to stop. SISU fosters indomitable courage to strive for aspirational goals.
What we're proud of;
We've created a great community.
We measure our success and impact through stories' richness, depth, and diversity (not numbers).
We've created a vibrant brand identity that includes our in-game & IRL kit that pops!
We've been innovative in creating race series' that the broader Zwift community have embraced and supported.
Our leadership position on equality, inclusion and belonging (leading Pride On rides and developing women's series).
So how can you join in the celebrations?
Join us and race in our weekly SISU KQOM and SATCRITDAY race series.
The festival of SISU Racing culminates with our first 'Birthday Kit Ride'. We'll re-create our first ride over the weekend of 27 Aug - 28 Aug in six-time slots with special guests. Join us for the ride and conversation as we share our stories, laughs, highlights of a big first year, and plans for our second year! Completing the ride will unlock the SISU Racing in-game kit!
Share your journey with the team, a funny story, or the impact of the team in your life in the comments below. It’s the richness, depth and uniqueness of each story that unites us!
Register for one of our Zwift Racing League (ZRL) teams - new season commences 13 September 2022
Thank you to the team and everyone who has supported our events in our first year. We look forward with excitement to a big and bold second year.
Let's go racing!
To celebrate our first year, the legends at Veloposters surprised us and created a cracking SISU Racing Team Print. It’s now available to purchase. Lounge room or pain cave is the big decision?